Services
Business Development Strategy for Small Service Businesses and Startups
Feast-worthy work. Pipeline with a plan.
One-to-one strategy that turns the network you already have into steady, good-fit clients.
Clear plan, clear prices, a real person on the other end.
Pipeline Strategy Session
A focused session on ONE of your biggest business challenges. We will map where your clients come from today, and you leave with a one-page plan for the next 30 days.
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You run a small service business or startup and have one key challenge you need help with. If you're already selling something that works and want a clear next step instead of guessing, this is for you.
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- One focused 1:1 session aimed at addressing one key business challenge
- A short intake form beforehand
- A one-page 30-day action plan
- A walkthrough of your Lights On Goals worksheet
- A follow-up call within 7 days, with one round of revisions
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$850.
Strategic Analysis
A deeper look at your entire business and ALL of it’s challenges: where the gaps are and how to close them. You'll walk away with a step-by-step plan you can run yourself.
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You have several priorities and obstacles, or you're ready for a full plan, not just a first step.
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Stop guessing where your next client comes from.
- A kickoff session and a short intake form
- A written analysis of your business and pipeline
- A clear picture of your ideal clients, and the signals that say they’re ready to buy
- Help with outreach messaging written in your voice, ready to send
- A 90-day plan with the weekly numbers to track
- Your own AFE, Inc. Growth Tracker tool, set up with your numbers to help you reach your goals
- The full written actionable plan you can execute
- A review call to go over the plan together (one round of revisions, as needed)
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$2,000. One customized complete strategic and actionable plan for your unique business needs which you can execute yourself.
If you’d like ongoing support please select the Monthly Partnership.
Monthly Partnership
Stop waiting on referrals and luck. Get a strategist beside you while you work the plan.
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You're great at the work and love your business. You know growth needs steady outreach and supportive strategy, and you'd rather not do it alone every month.
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Partnerships include:
- Weekly or bi-weekly check-in calls. We review what you did, work through what's stuck, and you leave with this week's focus, so nothing slips.
- Outreach and follow-up support. You choose who to reach and draft your messages and follow-ups. You’ll get feedback and help sharpening outreach messages. You’ll send them, in your voice, from your accounts.
- Your very own AFE, Inc. Growth Tracker. You set it up with guidance and keep it current. Every week we look at your numbers together, spot what's slipping, and you adjust before a slow month turns into a slow quarter.
- A monthly review. We go over what's working, what's not, and what you'll do next.
Depending on scope, we might also add:
- Message and offer feedback: Review your pitch, emails, LinkedIn content, profile pages or service pages, and proposals.
- Referrals and repeat clients: a simple process you run to ask past clients for referrals, reviews and repeat work.
- Warm network outreach plan: a plan you follow to reconnect with people you already know, like past clients, partners and peers.
- Proposal and sales call feedback: Review proposals and pricing before they go out, and feedback after sales calls.
- Partner ideas: help spotting businesses that serve the same clients, so you can reach out.
- On-call access: questions answered between check-ins, by email or text.
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Starting at $2,500 a month. We set your scope together on a Fit Call, and the price reflects it.
Invoiced monthly. 3-month minimum, then 30 days written notice. No surprises.
With the Strategic Analysis, you get the actionable plan and run it on your own. With the Monthly Partnership, you have a partner guiding and adjusting it with you as you go.
This is a done-with-you partnership. You own and run your business and your pipeline. A. Fowler Enterprises, Inc. doesn't make cold calls or run outreach campaigns on behalf of clients.
Not sure which one fits?
Book a 15-minute Fit Call, and I’ll help you figure it out.